You’re more likely to leave the app and not come back. Imagine if your feed is filled with low-quality images. Instagram’s algorithm works this way because they only want to show you the best content to get you to stay on the app. This means that if you recently posted something and people are not engaging on your post, Instagram will think that your content is bad and prevent it from being shown to more people. However, in the present, posts are being shown based on how likely you are to engage on it. In the past, the posts on your feed are shown in a chronological order. Here’s how the Instagram algorithm works.
What happens is that you will get lesser engagement on your newer posts as they are not being shown to everyone.įor example, if you have a lot of followers on Instagram that are not engaging, Instagram will think that your content is bad. If you have a bunch of inactive or ghost followers on Instagram, it can negatively affect your reach. Why are inactive Instagram followers bad? Hence, likes is an important factor to determine whether your account is of quality.Īt the end of the day, the more inactive or ghost followers you have, the lower your engagement rate. In order for brands to work with you, your account has to have at least 1,000 followers and decent engagement rates. You can have tens of thousands of followers on Instagram, but if your engagement rate is low (under 3%), your account is poor.
This is because even though you lose a follower, your engagement rate will be maintained, or even be increased.Įngagement rate is the most important metric on Instagram.
It’s always better to remove a follower than to have an inactive one. However, some of these inactive followers are real people.Įither way, it’s a good idea to find and remove these followers as it will benefit your account. If you don’t know what the follow/unfollow strategy is, it’s basically the act of following a bunch of users with the intention for them to follow back.
Instagram bot follower checker full#
I'm talking about less than 10% of what it should be! There is no way to hide from that level of disinterest from your audience!Ĭlick on the Account Names in the list above to check out the full reports free of charge.In other words, inactive followers are following you, but they are not engaging on your posts.Ī majority of these followers are bots that utilize the follow/unfollow strategy to grow their followers. I can tell because they have almost non existent Social Engagement based on the number of followers they have. I can say with 99.99% accuracy that they have bought fake instagram followers. The accounts in this list should be ashamed of themselves. Check out the accounts on this list for yourself to decide if they should be named and shamed for non existent social engagement! It combines the engagement through likes and the engagement through comments into a percentage, to compare with industry standard engagement for the number of followers the account has. As explained in our Blog Post - What's the difference between Social Reach & Social Engagement? Social Engagement is Key! The social engagement score is a measure of the account's engagement when compared with the industry standard.
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